Having spent three years working in elite football, supporting athletes of all ages, from U9s to senior professionals in both the men’s and women’s games, Frazer has a wealth of first hand experience supporting performers to achieve their potential.

Frazer’s proudest achievement in sport has been supporting Burnley FC Women’s players and staff as they won the FAWNL Northern Premier Division with an undefeated record in the 2025/26 season.

Although Frazer’s primary experience has been in football, he has a keen interest in all sports, with his own experiences primarily being within the world of endurance sport. Specifically ultramarathon trail running and triathlon.

Beyond this, Frazer is an active writer and researcher, collaborating on papers with Northumbria University.